Reggaeton, Latin pop, bachata, bossa nova, mariachi, and Latin-jazz for the fastest-growing sync market
Latin music drove 2 of the top 5 streaming-share gains globally in 2024-25. Brands targeting the bilingual US ($2.5T spending power), CONCACAF/MLS sports, and global rollouts are buying Latin sync at record pace.
Bad Bunny, Karol G, Rauw Alejandro, Peso Pluma, Romeo Santos, Caetano Veloso, Gilberto Gil, Buena Vista Social Club
Bilingual versions (Spanish + English) double placement opportunities. Reggaeton needs clean instrumentals for ad use (lyric flags). Bossa and bachata sell year-round to hospitality and retail BGM. Mariachi spikes in Q3-Q4 around Hispanic Heritage Month.
We pitch Latin-buying supervisors at Univision, Telemundo, MLS broadcasters, global brand creatives, and Latin-focused streamers (NBCU, Netflix Latam). 100+ personalized pitches per campaign.
Start My Campaign — From $149Sync-licensing outreach service. Placement and rates depend on supervisor decisions, not guaranteed.
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