Drake's catalog under OVO/Republic is heavily sync-active, particularly in advertising aimed at younger demographics. Many tracks have multiple co-writers and producers, making split approval the longest part of clearance.
Indicative master + publishing rates for a typical placement. Final fees depend on territory, term, media, exclusivity, scene length, and how front-of-mix the cue is. This catalog sees frequent, high-volume sync demand — quotes are responsive but rarely discounted.
Rates shown are illustrative ranges based on 2026 industry comparables for combined master + publishing fees. Actual quotes depend on usage scope and clearance posture. Get a custom sync quote →
Drake's catalog under OVO/Republic is heavily sync-active, particularly in advertising aimed at younger demographics. Many tracks have multiple co-writers and producers, making split approval the longest part of clearance.
Republic Records / Universal Music Group (masters via OVO Sound). Universal Music Publishing administers most compositions, with frequent co-writes from 40, Boi-1da, and others.
A sync placement requires both a master-use license (from the recorded-music owner) and a synchronization license (from the song's publisher / songwriters). For Drake, those rights sit as follows.
UMG / Republic / OVO Sound (masters); Universal Music Publishing (compositions, with many co-writers)
Republic Records / Universal Music Group (masters via OVO Sound). Universal Music Publishing administers most compositions, with frequent co-writes from 40, Boi-1da, and others.
Rights ownership and administration can change. Always confirm current control via the rights holder's licensing department or a music supervisor before quoting a placement.
Drake songs typically have 4–8 co-writers; clearance time is dominated by collecting all publisher approvals, not the master.
If you own master rights, publishing rights, or a catalog with sound-alike or genre-adjacent positioning to Drake, MoveMusic runs flat-fee, AI-driven outreach campaigns to sync buyers actively shopping for that profile — music supervisors, ad agencies, library music supervisors, and trailer houses. We do the research, the pitch package, and the buyer outreach. You hold all the rights and approve every placement.
Flat fee. No commission. No exclusivity. We pitch your catalog directly to verified sync buyers looking for this lane. Most campaigns receive their first inbound interest within 14 days.
Start My Campaign See PricingCombined master and publishing fees for a Drake placement typically run $125K–$350K for a featured TV or film use, with major-film placements ranging $150K–$750K and TV episode uses at $50K–$300K. National advertising fees go higher — commonly $200K–$1M. Final pricing depends on territory, term, media scope, exclusivity, and how prominently the cue features.
Republic Records / Universal Music Group (masters via OVO Sound). Universal Music Publishing administers most compositions, with frequent co-writes from 40, Boi-1da, and others.
Plan for 4–8 weeks for a major-artist sync clearance, longer if the catalog is held by an estate or has a selective approval posture. Multi-writer credits add publisher-by-publisher coordination time. Drake songs typically have 4–8 co-writers; clearance time is dominated by collecting all publisher approvals, not the master.
Yes — sync buyers regularly need Drake-adjacent music when the original is unavailable, too expensive, or clearance-blocked. MoveMusic packages your catalog against active sync briefs and pitches it to music supervisors, ad agencies, and library music supervisors looking for that specific lane. Flat fee, no commission, you keep all rights.